Sample Blocks

This page was created to demonstrate the use of different blocks.

jim_carpenterText placed to the right of an image can be done by aligning an image left or right next to a block of text.

Wild Birds Unlimited Support

Click on an icon for more info
Finances

Finances

You’ll learn to use the Wild Birds Unlimited Financial and Accounting Tools to plan for and understand profitability and cash flow in your store. You will also gain insight into financial procedures by reviewing case studies of actual store operations.

Nature & Hobby Education

Nature & Hobby Education

You don’t need to be a bird expert to operate a Wild Birds Unlimited store, but you should enjoy birds and nature. From hands-on product training to ongoing hobby education, you’ll have the resources you need to become your community’s backyard bird feeding expert.

Marketing

Marketing

Our marketing support is designed to attract new customers and to keep existing customers coming back. We provide you with a yearly Marketing Plan which incorporates direct mail, email marketing, a store web site, educational outreach, public relations and other advertising to create a comprehensive strategy. We will guide you through the process of creating a marketing budget to maximize the resources within your local market, including a complete opening and grand opening plan.

Merchandising & Purchasing

Merchandising

You will benefit from a wide array of Wild Birds Unlimited private label merchandise, including our custom seed blends, exclusive and private labeled feeders, our exclusive hardware system, and much more that will set you apart from your competition. You will also learn how to buy, price and sell our products.

Human Resources

Human Resources

You’ll learn how to recruit, train and retain excellent employees. You will also learn to use our specially developed training programs to improve your staff’s effectiveness. These programs will help you motivate your staff to understand and follow your store’s mission through customer service and salesmanship standards.

Information Services

Information Systems

You’ll learn how to use our custom computer tools to track important business measurements. You will also learn to use this information to make informed decisions aboutmarketing, labor, scheduling, product assortment, inventory levels and other operating expenses.

Finances

You’ll learn to use the Wild Birds Unlimited Financial and Accounting Tools to plan for and understand profitability and cash flow in your store. You will also gain insight into financial procedures by reviewing case studies of actual store operations.

Nature & Hobby Education

You don’t need to be a bird expert to operate a Wild Birds Unlimited store, but you should enjoy birds and nature. From hands-on product training to ongoing hobby education, you’ll have the resources you need to become your community’s backyard bird feeding expert.

Marketing

Our marketing support is designed to attract new customers and to keep existing customers coming back. We provide you with a yearly Marketing Plan which incorporates direct mail, email marketing, a store web site, educational outreach, public relations and other advertising to create a comprehensive strategy. We will guide you through the process of creating a marketing budget to maximize the resources within your local market, including a complete opening and grand opening plan.

Merchandising

You will benefit from a wide array of Wild Birds Unlimited private label merchandise, including our custom seed blends, exclusive and private labeled feeders, our exclusive hardware system, and much more that will set you apart from your competition. You will also learn how to buy, price and sell our products.

Human Resources

You’ll learn how to recruit, train and retain excellent employees. You will also learn to use our specially developed training programs to improve your staff’s effectiveness. These programs will help you motivate your staff to understand and follow your store’s mission through customer service and salesmanship standards.

Information Systems

You’ll learn how to use our custom computer tools to track important business measurements. You will also learn to use this information to make informed decisions aboutmarketing, labor, scheduling, product assortment, inventory levels and other operating expenses.

An Example Accordion Menu

How much does a Wild Birds Unlimited franchise cost?

Our step-by-step franchise development process takes between 45-60 days. Once your site has been selected and a lease is signed, the site preparation takes approximately 8-12 weeks.

How long does it take to open a Wild Birds Unlimited?

Our step-by-step franchise development process takes between 45-60 days. Once your site has been selected and a lease is signed, the site preparation takes approximately 8-12 weeks.

Do I need to have retail experience before opening a Wild Birds Unlimited franchise?

We’re looking for entrepreneurs who want to build a business that fulfills their passion for birds and nature and gives back to their community. Wild Birds Unlimited provides an easy-to-operate, scalable business model. Our intense training, both classroom and in-store, provides you with all the experience you will need.

What’s It Like to Own a Wild Birds Unlimited Franchise Store?

“I love my days.”

David Hurt
WBU Franchise Store Owner
Dallas, Texas

“I love my days.”

David Hurt
WBU Franchise Store Owner
Dallas, Texas

“I love my days.”

David Hurt
WBU Franchise Store Owner
Dallas, Texas

Partners in Growing Your Business

Local Media

There’s more to local media relations than just buying advertising. Our franchise store owners develop relationships with producers and reporters at their local newspaper, TV and radio stations. By establishing credibility as the local expert on nature and backyard bird feeding, you’ll earn the opportunity to appear in local news segments and to promote the hobby.

“Our newspaper interview ran on the front page and resulted in several people coming into the store who had never been in before. It was a good boost for us.”

Hal Smith
WBU Franchise Store Owner
Auburn, Alabama

ocal Organizations

Each franchise store owner develops relationships with organizations in their community, such as local nature centers, Audubon chapters, garden clubs and schools. These partnerships provide an avenue for connecting with like-minded individuals who are interested in what Wild Birds Unlimited has to offer. Store owners often give talks to the organization’s members and lead bird walks as a form of community involvement.

“The information we share (at various organizations) makes people get excited about feeding the birds.”

Michele McAllister
WBU Franchise Store Owner
Everett, Washington

Product Suppliers

We’ve spent more than 30 years developing relationships and buying programs with our product suppliers. Together, we’ve developed more than 650 individual private label products – many of them exclusive to Wild Birds Unlimited. Every approved supplier must meet the highest standards for manufacturing quality and service. This ensures that you go to market with the best backyard bird feeding products available anywhere.

“We have so many proprietary products – things that people can’t find anywhere else because they’re exclusively made for us.”

Sheryl Caine
WBU Franchise Store Owner
North Olmsted, Strongsville & Bay Village, Ohio